CV available upon request.
With 9+ years of experience in consumer-facing apps, including UGC-based communities, social and fintech verticals, as well as unique integrated experiences converging the physical and the online worlds.
I work alongside cross-functional teams from the ideation phase to production in a fast-paced environment and process.
9+ years of work experience designing products from concept development to production
Complex problem solving, Experience design & strategy, Content strategy, IA, Low/high-fidelity prototyping, Agile development, User Testing
Brooklyn-based Tel–Avivian (greencard holder)
I am a designer with nine years of experience in designing interactive experiences and products from concept development to production and launch.
I have designed innovative user-centered products for Johnson & Johnson, Google, HP, Jabil, First Else Mobile, City of Hope, Smithsonian amongst other corporate, educational and cultural establishments.
Currently, a hands-on design lead, driving user-centered design for multi-platform experiences and products alongside cross-functional teams (peers, PMs, content, engineers) and various stakeholders. I work iteratively and collaboratively to design products that are meaningful and memorable.
In my experiential projects is where I get to play around with ideas on my own, exploring interaction that is tangible using homemade circuit boards, code, sound, and video. My work has been featured at galleries, labs, festivals, and museums, such as the NYC Media Lab, EPFL+ECAL Lab, SXSW, and the National Museum of China and other venues.
I hold an MFA in Design & Technology from Parsons the New School for Design, where I was later teaching creative coding and computation to grad students.
CV available upon request.
Gold Horizon Interactive Award, 2017
City of Hope visitor center
Muse Award, 2017
The GRAMMY Museum, Cleveland MS
Full Graduate Dean’s Scholarship, 2011-2013
Parsons The New School for Design, MFA Design and Technology
Graduated with Honors
America-Israel Cultural Foundation Scholarship, 2005
Bezalel Academy of Arts and Design Jerusalem, 2002, 2005
Keynote Speaker The Future of Storytelling, BRIC, NY, Coming up.
The International Triennial of Media Art: thingWorld
National Art Museum of China, Beijing, 2014
Keynote Speaker The 14th Biennial Symposium for Arts and Technology Presence, Immersion and Location at The Ammerman Center for Arts and Technology, New London CT, 2014
Mobile Tones at SXSW Interactive, Austin TX, 2014
The International Conference on New Interfaces for Musical Expression (NIME) London, 2014
Mobile Futures, NYC Media Lab, NY, 2014
Mana Contemporary, Chicago, 2014
LazyByte at EPFL+ECAL Lab (Switzerland); London Design Festival (UK); Arnold and Sheila Aronson Galleries, Parsons The New School for Design (NYC); Swissnex San Francisco; Le Lieu du Design, Paris, 2013-2014
Keynote Speaker DIY Days, Creative Sparks NY, 2013
FONDU featured at WWDC12 & Apple App Store
Excellent user interface design and onboarding experience, 2012