Noa Dolberg

UX/UI Designer

About Me

I am a designer with ten years of experience designing and developing interactive experiences and products.

Currently, a hands-on creative project lead, working collaboratively in cross-functional teams (peers, PMs, content, engineers) driving user-centered design for multi-platform interactive experiences for museums, corporate spaces, and online products, from concept design, through production, launch, and support. I work iteratively and collaboratively to design products that are engaging, enjoyable, meaningful and memorable.

In my side projects is where I get to play around with ideas on my own, exploring interaction that is tangible surprising and magical, using homemade circuit boards, code, sound, and video. My work has been exhibited at galleries, labs, festivals, and museums, such as the NYC Media Lab, EPFL+ECAL Lab, London Design Festival, SXSW, and the National Museum of China and many others.

I hold an MFA in Design & Technology from Parsons the New School for Design, where I was later teaching creative coding and computation to grad students.

Currently: UX Design Team Lead @ G&A / NYC

Quick History

I currently, 2018 (and for the last 4.5 years) work as a creative lead at G&A. My team is working on experience strategy and design for physical spaces and online products.

In 2012, I was a UX designer at Fondu app. The team facilitated and created a community built around sharing bite-sized reviews about places to eat and drink. In 2012, we were featured at WWDC12 & Apple App Store and got hired-acquired by Airbnb.

Between 2011-2014, I was a student, and later on a part-time faculty at the MFA Design & Technology program, The New School. I was on a full Dean scholarship and graduated com laude. I was teaching Creative Computation course & Code Bootcamp (summer program).

In 2011, I was on a team developing a series of complex web-based applications for printer operation centers. Collaborated with HP and NGSoft’s IA, UX and development teams in an iterative and agile process.

2009-2011,  I was a UX/UI designer and was part of an agile product design team working on complex web-based and mobile apps.

In 2008, I was a UX/UI designer on a small team developing the touch interaction and interface design for the First Else phone. We were asked to create a futuristic sci-fi interface for over 30 built-in apps. Our team was working side by side with IA, XD groups, engineers and PMs and the client.
2006-7 I was working for the television industry, designing for motion, packaging entire channels, promos, and designing prototypes of early smart TV interfaces.